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SEO Glossary

An ever-growing glossary of SEO Jargon

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SEO Glossary » n

NAP

NAP is an acronym for Name, Address, Phone Number—3 elements that should be consistent across a variety of online sources, thus serving as valuable citations which strengthen location-based keyword searches.

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Natural listings
See Organic search Top

Navigation, or a navigation menu is a component of a website's interface that allows users to navigate through to its various pages and sections. Navigation helps define a website's architecture, and will often include sub-navigation and/or secondary navigation to complement the main menu.

Example Navigation Menus

Main Menu Example

The main menu near the top of this web page consists of links to 6 main sections. 3 of those links contain sub-menus ('Services', 'Resources', and 'Company Info'):

Secondary Menu Example

There is a secondary menu on the right hand side of this page, which allows visitors to explore subsections of the main 'Resources' section:

Navigation Menu Markup

All navigation menus are groups of related items; therefore, the HTML List element is the most semantically appropriate choice of markup.

Menu HTML Example

Simple menu using an HTML unordered list

<ul>
    <li><a href="index.html">Home</a></li>
    <li><a href="services.html">Services</a></li>
    <li><a href="contact.html">Contact</a></li>
</ul>
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Nofollow (Rel attribute)

Nofollow is an attribute that can be added to the HTML hyperlink tag when the quality of an external link is unknown or untrusted. Because linking to low quality websites can negatively affect rankings, the nofollow attribute acts as a barrier, protecting referring sites from any harm.

Learn more about Nofollow Rel attribute Top
Nofollow (Robots meta attribute)
See Meta Robots attribute Top
Noindex (Robots meta attribute)
See Meta Robots attribute Top
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